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2021 – Influencer advertising guideline explained!

As digital media becomes increasingly pervasive and more consumers start to consume advertising on various digital platforms, it has become important to understand the...

Look forward to ASCI guidelines on Influencer marketing.

Ad spending in influencer marketing has been soaring on social media platforms such as Instagram and YouTube. However, with the new draft guidelines from...

Marketing skills you need post COVID 19

For much of the past few years, marketing professionals (and those hoping to join their ranks) had it pretty good. All across the business landscape,...

How Influencer Marketing strategy is changing?

Marketing teams all too often haven’t taken the time to consider what each potential influencer is really all about, and what kind of content...

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