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Look forward to ASCI guidelines on Influencer marketing.
Ad spending in influencer marketing has been soaring on social media platforms such as Instagram and YouTube. However, with the new draft guidelines from...
Akshay Kumar, Rana Daggubati’s come together to launch Influencer Led Marketplace Startup Socialswag.
In December 2020, the actors announced that they are coming together to create influencer led online marketplace Socialswag
The platform has gone live with a...
Marketing skills you need post COVID 19
For much of the past few years, marketing professionals (and those hoping to join their ranks) had it pretty good.
All across the business landscape,...
Hey! It’s the infamous Lockdown Anniversary
Did you know before the lockdown, social media usage was on average 150 minutes per day? However, in the first week of lockdown, the figures jumped to 280 minutes per day. During lockdown 78% of Influencers experimented with new ways of creating content at home with extremely relatable scenarios which helped them gain more attraction and moved out of traditional influencer space.
