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Akshay Kumar, Rana Daggubati’s come together to launch Influencer Led Marketplace Startup Socialswag.
In December 2020, the actors announced that they are coming together to create influencer led online marketplace Socialswag
The platform has gone live with a...
Bollywood is all set to shift its marketing focus to Influencer marketing! – 2021
Movie production houses are expected to tap social media and digital influencers ahead of film releases this year, reducing dependence on billboards, celebrities and television advertising.
How Influencer Marketing strategy is changing?
Marketing teams all too often haven’t taken the time to consider what each potential influencer is really all about, and what kind of content...
Hey! It’s the infamous Lockdown Anniversary
Did you know before the lockdown, social media usage was on average 150 minutes per day? However, in the first week of lockdown, the figures jumped to 280 minutes per day. During lockdown 78% of Influencers experimented with new ways of creating content at home with extremely relatable scenarios which helped them gain more attraction and moved out of traditional influencer space.