Calling herself the ‘Mom on Skates’, Riddhi Deorah gives parenting tips to her Instagram community and has the vision to shape the future of parenting by helping mothers to deal with the stress of post-pregnancy. She also runs an online fun course to engage small kids in fun activities. From a businesswoman to now a parenting expert, Riddhi’s journey is full of versatility!
Don’t Fear New Challenges!
Riddhi believes that “change is the only constant”. Hailing from the city of joy- Calcutta, Riddhi moved to Cambridge, London at a young age of 21 to complete her post-graduation. Her life from then till now has been a constant series of ‘successful changes’.
Once she was back, she helped her dad in his business by launching his apparel products online on Flipkart, Mantra, Amazon which were new platforms at that time. This was something completely new to her but she managed a way to get it done.
Riddhi’s next life change was moving to Gurgaon after her wedding. Taking a practical decision, she transferred the responsibility of the business to her brother. Always on the go, Riddhi immediately took a job at Roposo and within 5-6months quit to start her fashion label with her cousin branding it as ‘Riddhi and Revika’.
It’s only during her pregnancy time that Riddhi took a break from work but always kept herself focused to re-join it. She comments “At work, I faced a new challenge which many working mothers might experience: my mind was constantly juggling between the duties of a mother and responsibilities as a businesswoman! I figured a way out to deal with this stress and my goal is to pass on this knowledge to all working moms.”
Duties of An Influencer: Bringing a Change in Someone’s Life!
“As stress was taking all the space, that’s when my friend recommended a spiritual practice called ‘Nichiren Buddhism’ to bring back my energetic vibe.”
This spiritual practice taught Riddhi to give her 100% at everything in life and sowed the seed for her current career: sharing your experiences with the world! Riddhi was inspired by the idea and wanted to reach out to all mothers and share her transition from stressful days to happy days in bringing up her son. She discovered Instagram as the best platform to spread her story and develop happy parenting days for all moms.
From parenting tips to styling a kid’s room: Riddhi has suggestions for all! She believes that even a tiny corner in the house can be beautified to suit a kid’s likings.
Her key to success lies in her positive thought process behind her work. She remarks “I do a prayer before every post hoping that this post reaches the person who needs it the most”
Following the Right Guidance!
Riddhi takes it as her professional responsibility to educate mothers. She interacts with mothers one on one to understand their difficulties and directs them towards thinking positively. Riddhi believes that each one has their own unique frequency and if you are genuine and honest about what you say, you will always find people who will resonate with your ideas.
An important element of Riddhi’s life has been to follow the right guidance from spirituality to Robin Roberts’ life learnings. At every stage of life, she has looked up to inspiration and is now trying to spread the same learning to a struggling parent community.
Another learning is her zeal to keep innovating. The most recent feather to her hat is an online course for kids where she already has 330+ enrolments.